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This assignment challenges the student to think creatively.
The deliverable is a single-page letter addressed to a hypothetical website development company.
Place yourself in the role of a marketing executive in a hypothetical firm who is launching a new product that needs to be marketed.
Your firm has agreed to hire a professional website development company to market your product. The website developer needs the following information:

  • A brief description of the product
  • A description of the market channels
  • A description of the distribution channels

APA format is not required, but solid academic writing is expected.

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