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Choose an article from the Sports Business Journal that relates to sports marketing.
In an essay perform the following tasks:
1. Summarize the article in approximately 250 words.
2. Explain the relevance of the article to the field of sports marketing.
3. Explain what makes this article unique to sports.
4. Discuss some career opportunities you can decipher from the article (article does not need to
directly talk about careers).
Prepare this assignment according to the APA guidelines. An abstract is not required.

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